Twitter Tourism Marketing and Travel Social Media Marketing Advice MP4 Video Interview with Ryan Bifulco of Travel Spike
Not sure how to use Twitter tourism marketing to promote your
tourism business or travel destination? You are not alone…
Join me as I interview Ryan Bifulco, founder of Travel Spike who is one of the leading authorities in travel social media marketing since 2002. Take out you pen and paper, take notes and prosper. Ryan shares insights and tips all tourism stakeholders can use – no matter how big or how small you are – to grow your brand, followers and ultimately sales.
Twitter Tourism Marketing Tips Interview
- How to increase your followers and reach by thinking about Twitter as a “two-way” conversation.
- The benefits of “retweeting” and “re-post” to get your message viral
- What’s the best tone and method to communicate on Twitter?
- Management tools to keep track of your updates with Sprout & Hoot Suite
- The 3 most important days for twitter tourism marketing:
- Travel Tuesday: Why it’s important to Tweet on Tuesday and use the #TravelTuesday
- Travel Talk on Thursday: Use hash tag: #TTOT
- Follower Fridays: Friday is the key day to increase your followers: hash tag: #FF
- How to track twitter marketing to build your brand and relationships
- What tourism social media marketing on Twitter has to do with “cocktail party etiquette”
- How to use special Twitter codes to promotes discounts and incentives.
- Case study of a small independent operator who grew their followers to 30,000
Is Twitter Tourism Marketing a Pain in the Ass?
Ok. I am with you if you are thinking, “Great another friggin soccail media channel to work on…”
So if you don’t have the time or energy to do actively pursue Twitter to market your travel or hospitality offering, just set up a robust profile. A good Twitter profile will give you content and links from a high ranking website that will show up in search engines AND help your search engine ranking. It’s fast and easy to do.
If you are to choose just a couple tourism social media channels, I would recommend Tripadvisor and Facebook because Tripadvisor is VERY influential in travel purchase decisions. And Facebook is just plain HUGE and a great place to stay connected to your happy clients and get them recommending you, and sharing photos.
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Great, relevant info! A few questions,Wondering if tweeting same info that we post on FB is redundant or acceptable? Also can you run a giveaway on twitter? i.e. if you had tix to an event? What percentage of ” soft sales messages” to value/engaging posts would be ideal? Thanks for another great video, Tim! Keep ’em coming!
cheers!
Ruth
Thank you for sharing your thoughts. I truly appreciate your efforts
and I will be waiting for your next post thanks once again.
Thanks Bridgett.
I really appreciate your thoughts, comments and accolades. 🙂
Thanks for sharing, “liking”, G+, Tweeting.
Keep me posted. Tourism Tim